Are you maybe thinking about getting a website?
Do you actually know how smart that is? 4.54 billion people World wide use the internet each day AND the number of internet users in Australia is expected to exceed 21.5 million by 2025
Yet, for some reason, many businesses still do not have a website
Crazy... it is so important to move with the times if you want to stay competitive.
The list of reasons why your business can derive incredible value from having a website is very long, so I'll just touch on a couple of those reasons here.
Did you know that the Bank Manager will often ask to see your website when you apply for a business loan? A good website is a valuable asset.
How much time do you waste answering enquiries which often eventuate to nothing? A FAQ on your website can reduce time consuming telephone calls allowing you or your staff more time to complete daily duties. In some cases this may even allow you to reduce staff numbers or hours meaning money in your pocket
Your website is a great tool for customer relations and care. Through your website you can inform, educate, service, market to and derive specific crucial information & insights from your customers and your internet audience in general e.g. through mailing campaigns, FAQ section, contact form and client satisfaction questionnaires. Get a blog and you can even entertain them.
Remember the 4.5 billion internet users I mentioned earlier? This is your potential audience. That’s a lot of people who know a lot of people.
Not everyone works hours which allow them to go shopping or pay bills or go to the doctor … or whatever. In fact, I’d hazard a guess that less people now than ever actually work regular hours, therefore it is an advantage to be at the customers’ disposal around the clock. Sell products? Set up an online store…bingo! Customers while you sleep. Advertising… your website is your face to the World
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